Training of expert and management staff and specialized staff of the “Ivan Vazov” National Theater
Objective: Increasing the professional competence and skills of the employees in relation to the management of the cultural heritage, as well as attracting an audience to the events.
Description: In this activity, management and expert staff (one manager and two experts) of the team of the National Theater "Ivan Vazov" will be trained.
The training will be on the topic of "Cultural entrepreneurship, innovation and improved management of cultural heritage" and will familiarize the trainees with the basic concepts of organizing cultural exhibitions, events and methods for expanding the audience and reaching a wider range of people. It will be based on the developed business plan. The training will cover key issues such as:
- Cultural cooperation, entrepreneurship in the field of culture;
- Management of cultural heritage;
- How to reach people who are not usual consumers of a cultural product?
- How do we find out what would attract these people to cultural institutions?
- How to build trust-based relationships with them and stimulate their interest in cultural institutions?
- How do we decide what would be of interest to certain communities without deviating from our core mission as a cultural institution? - How to strengthen the established relations in the future?
Objective: Increasing the professional competence and skills of the employees in relation to the management of the cultural heritage, as well as attracting an audience to the events.
Description: In this activity, management and expert staff (one manager and two experts) of the team of the National Theater "Ivan Vazov" will be trained.
The training will be on the topic of "Cultural entrepreneurship, innovation and improved management of cultural heritage" and will familiarize the trainees with the basic concepts of organizing cultural exhibitions, events and methods for expanding the audience and reaching a wider range of people. It will be based on the developed business plan. The training will cover key issues such as:
- Cultural cooperation, entrepreneurship in the field of culture;
- Management of cultural heritage;
- How to reach people who are not usual consumers of a cultural product?
- How do we find out what would attract these people to cultural institutions?
- How to build trust-based relationships with them and stimulate their interest in cultural institutions?
- How do we decide what would be of interest to certain communities without deviating from our core mission as a cultural institution? - How to strengthen the established relations in the future?
